Mission
I work upstream, where ideas are fragile and language matters most.
Plausible Futures is my private practice in narrative strategy. I partner with founders, researchers, and investors who are shaping what comes next—AI, science, systems, and the complex futures they bring.
I help clarify what you're building, why it matters, and how to explain it before the world decides for you.
This isn’t PR.
This isn’t content.
It’s upstream positioning—thinking before speaking.
I take on a small number of clients each year. Quietly. Intentionally. Often before launch. Sometimes through entire inflection points.
If it’s too early for marketing but too late to be misunderstood, I may be useful.
Let’s talk when you’re ready.